Brand Management

If you’ve built a successful brand, that’s great! But now comes another important part of the process – Brand management. Brand management is a branding component that involves maintaining and bettering products, services, and brand perception. Brand management, when practiced correctly, gives cost leverage, increases customer loyalty, and establishes meaningful brand awareness. It also embodies…

Free Trade zone in UAE

A free-trade zone (FTZ) is a class of special  economic zone. It is a geographic area where goods may be imported, stored, handled, manufactured, or reconfigured and re-exported under specific customs regulation and generally not subject to customs duty. Free trade zones are generally organized around major seaports, international airports, and national frontiers—areas with many…